Smoothfm Adelaide is a Australian commercial radio stations that is part of the smoothfm network, owned NOVA Entertainment. The station was born originally named Vega 95.3 and it targeted the baby boomer market of listeners in the 40 to 60 age bracket and played a mix of talk and music from the 1960s to the 2000s. In 2010 after failing to gain significative audience it was rebranded under the name Classic Rock. In 2012 it was relaunched as Smooth 95.3. One year later smoothfm extended broadcasting nationally on DAB+ to Brisbane, Perth and Adelaide. The station plays eclectic easy-listening playlist, usually featuring ballads.